MEDIA- PLAN

AUTOMATED INFORMATION SYSTEM

AIS "Media-Plan" has been designed for computerization of the advertising activity processes. It enhances the information support of management activities, supports the implementation in practice of a unified technology for the employees in the advertising business, and provides connection between the automated system and non-automated funds.

Functional characteristics:

Information support of the advertising activity

• order for advertising service;

• small advertisement ticket;

• other documents.

Automated data entry and processing for different purposes:

• contracts for advertising services;

• invoices.

Automated maintenance of tariffs for advertising services;

Creation and automated maintenance of centralized data registers, necessary for  performance of the functions and purposes related to advertising;

Creation and maintenance of electronic records with documents of the respective customers;

Acceleration of information entry by use of modern technical devices (scanning and others when necessary);

Automated retrieval of the advertising activity plan for the day;

Automated preparation of queries for advertisements and small announcements for:

• the issued advertisements and small announcements up to a date or for a definite period;

• advertising area and prices;

• cost of issued advertisements/small announcements;

• unpaid advertisements for a period of time, etc.;

Information support of management activities

Provision of peculiar and statistical information for support of  management, planning and control of the advertising activities;

Automated control and provision of data for performed and outstanding payments by customers up to a certain date or for a period of time.

Platform Independence

The automated information system “Media-Plan” has been designed to operate within the environment of the operating systems Unix, Linux, Windows 2003, XP, 2000, NT, 98, etc. As  Database Management System can be used every relational DBMS relevant to the requirements of  the SQL ANSI standard - Oracle, Informix, SyBase, MS SQL Server, etc.

Major users:
Newspaper “Sega”.